.jpg)
Creating Change Through Storytelling
Project Type
Branding & Creative Campaigns
Services
Brand Support
Content Strategy
copywriting
Editorial Design
Sustainability
Specialist doesn’t just build remarkable spaces. They lead conversations.
The Specialist team are thinkers, storytellers and changemakers. They commissioned Ripple, working in tandem with key marketing collaborators, to produce two powerful editorial platforms: Create, their industry-facing magazine, and Inspire Change, their sustainability narrative-in-action.
Both beautiful publications are designed to spark conversation, strengthen relationships, and position Specialist as a business that not only builds but leads.
Challenge
As a growing, multi-disciplinary brand, Specialist has many stories to share. They just needed the perfect platforms on which to do it: platforms that reflect their design-led culture, technical excellence and long-term commitment to environmental and social impact.
The brochures we produced reflect Specialist’s identity, engage the wider construction and design community, and communicate value clearly - while also being beautifully designed in their own right.
(2).jpg)
Process
For Inspire Change, we worked closely with the sustainability team to shape a narrative structure that could support detailed, values-driven content. Our focus was on ensuring that Specialist’s environmental and people-focused messaging was brought to life through confident, accessible design that aligned with the brand's visual standards.
For Create, we supported the development of a clean, editorial layout - working with content to enhance clarity, rhythm, and impact. By designing around the stories, we helped create a credible, consistent brand asset that reflects Specialist’s design-led ethos and industry voice.
Outcome
Create and Inspire Change are more than publications. They’re evergreen brand assets that reflect Specialist’s values and ambition. Built to support engagement, credibility, and consistent communication, they help position the business as a trusted, forward-thinking partner.
Want to see how Ripple can help you communicate your impact and elevate your brand presence?